PSE On the Mark

What we've been up to

May, 2014 - PSE & JetBlue Airways agree to terms

JetBlue Airways has signed sponsorship terms with the New York City Triathlon held August 1-3rd this year.  JetBlue will be the official category exclusive airline for the triathlon.  Additionally, JetBlue will receive naming rights to the JetBlue Baggage Zone where racers pick-up their belongings at the finish line area after being transported from the transition areas.  JetBlue will receive Internet, branding, promotional opportunities and will activate their display space at the finish line festival by hosting the athlete-favorite JetBlue timing receipt service.  JetBlue logo ID will be displayed on the receipt.  


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