November, 2020 - Lincoln and Boxcar Partner to Create Drive-In Movie Experience

On behalf of Boxcar, a leader in drive-in movie showings, PSE has developed a presenting partnership with Lincoln for one of its dealerships to provide a VIP experience for its current Lincoln owners. Lincoln will stage a drive-in movie at its dealership around Thanksgiving. Lincoln owners will be invited to the showing, which will spotlight a Christmas movie. Lincoln will receive the opportunity to message, entertain, capture data and showcase new product launches at the dealership to their VIP customers.