PSE Retained By NPR Podcasts To Activate Sponsorship

The PSE brand promotions unit has been selected by NPR Podcasts to handle activation for their sponsorship of the Toyota HBCU New York Classic presented by Walmart, which PSE has been a part of since last summer. On behalf of NPR, PSE will handle all aspects associated with on-site activation at the game's YardFest Fan Festival which will be held on September 17, 2022. PSE will handle staffing, logistics, on-site branding, marketing and operations associated with the activation.