On behalf of its client Sky Blue FC, a women's professional soccer team from NJ, PSE has signed terms with Aetna to become the title partner to Sky Blue FC's Health & Wellness Night. Aetna will receive a host of marketing benefits such as but not limited to, naming rights in all literature, category exclusivity for the game, exhibiting, hospitality, promotional opportunities, branding, special media and database marketing. The "Aetna Health & Wellness Night" is scheduled during their last game of the season, Sunday, September 25th.
PSE has agreed to terms with EnduraFit to become the presenting sponsor to the Super SteelFit Max Effort Series to be held this Fall from October to November. The new Max Effort series is an online functional fitness competition that will challenge athletes in 4-8 different weekly workouts. Based in Maryland, EnduraFit is a premier online retailer. In addition to the dominant name exposure, EnduraFit will receive category exclusivity, online visibility and advertisements, social media extensions, database marketing and much more.
PSE has been assigned a summer sponsorship and sampling initiative by Sunsweet Growers, Inc for its products, Function Water and Function Urban Detox drink. For July and early August 2016, PSE will be tasked with developing strategic partnerships throughout the country with festivals, obstacle races, triathlons and running races to initiate a product sampling campaign to the products' targeted demographic. PSE will also execute on-site sampling in a turnkey manner on behalf of Sunsweet Growers Inc.
PSE has secured Helio Patch, Power Crunch, Juice Plus, Lifting Culture, BrainGo, NutriBio, and Wheelhouse Nutrition as exhibitors for the upcoming Super SteelFit Championship Finals held this Saturday June 18th on the beach at the Jersey Shore. Super SteelFit is the premier functional fitness competition series in the Metro New York region hosting both individual championships - RX, Scaled, Executive divisions/male and female - and new to the series a Co-Ed Partner Challenge (team).
On behalf of its client, the New York Air Show, PSE has secured a sponsorship agreement with Allegiant Air for the upcoming show held September 3-4th 2016 at Stewart International Airport. The two-day military themed show attracts close to 50,000 attendees. As part of the partnership, Allegiant Air will receive advertising and branding, premier hospitality, display opportunities, social media, and many other promotional opportunities.
PSE has been chosen to handle all sponsorship sales for premier mud run series, Savage Race. PSE will be tasked with building corporate sponsorship portfolios for each of the eleven (11) Savage Race events across the country. In its 6th year, Savage Race is a 5-7 mile race with the industry's best and most challenging obstacles. Savage Race is also held in strong markets such as but not limited to Chicago, Tampa, Atlanta, Dallas, Houston, Philadelphia, and Baltimore. Savage Race will stage 11 events in 2017 as well. PSE will be in the market for dominant title and presenting partners, as well as official and participating sponsors, and exhibitors.
Sunsweet Growers, Inc has renewed terms with PSE to handle all aspects of its sampling and exhibiting at its clinical shows, the American Academy of Family Physicians and Pediatrics, this year for the fourth consecutive season. In a turnkey manner, PSE will continue to manage and coordinate the interactive display on-site, assign and educate appropriate staffing, develop and execute promotions tied to the shows, sample product, and negotiate added value benefits with show promoters on behalf of Sunsweet Growers. The two shows will take place in September and October in Orlando, Fla. and in San Francisco, Calif. respectively.
On behalf of its client, the Lauderdale Air Show located in Fort Lauderdale, Fla., PSE secured AT&T as a corporate sponsor. Among other opportunities, AT&T displayed its mobile marketing unit at the "Super Bowl of Air Shows" for the two action packed, highly trafficked days. AT&T's display was exposed to close to 1 million viewers on May 7th and 8th at the beach destination area.
On behalf of Sky Blue FC, a women's professional soccer team in New Jersey, PSE has signed terms with Team Snap to become a sponsor for the 2016 season. Team Snap will become the presenting sponsor to the Sky Blue FC Community Most Valuable Coach where fans will nominate a youth soccer coach who exemplifies good sportsmanship on and off the field. In addition to the presenting partnership, Team Snap will receive internet visibility, database marketing opportunities, social media outreach, exhibit space, branding at games, and hospitality opportunities.