PSE has been retained by the HBCU New York Football Classic to handle sponsorship sales, television partnership and public relations for the college football game between Howard University and Morehouse College at MetLife Stadium in East Rutherford, NJ on September 17, 2022. PSE will be responsible for procuring all levels of corporate sponsorships, including title and presenting positions. PSE will also negotiate and solidify terms with a national broadcast partner.
PSE and Savage Race have renewed terms for PSE to continue serving Savage Race as its sponsorship sales arm. PSE has represented Savage Race, one of the premier obstacle course race series in the country, for the past seven years. PSE will continue procuring sponsorships at all levels for the entire 14 race series and locally for each race.
On behalf of the Montclair Jazz Festival, PSE has contracted terms with Comcast Xfinity to sponsor the main event, the Downtown Jamboree, scheduled for Saturday, September 25, 2021. As part of the partnership, Comcast Xfinity will receive a host of marketing benefits and activate on-site with an expansive 30 ft x 10 ft retail space. The Downtown Jamboree is expected to draw a large crowd to downtown Montclair, NJ from 1pm to 9pm.
PSE has been retained by the Greater Fort Lauderdale Food & Wine Festival to build a corporate sponsorship portfolio. PSE will provide a multi-level sponsorship sales outreach program to procure sponsors for the January 10-16, 2022 and 2023 festivals. PSE will be tasked with securing all levels of sponsorship including title, presenting, official, participating and on-site sponsors.
PSE has agreed to sponsorship terms with Jamaica Tourism to become a sponsor of the Montclair Jazz Festival's Summer Soundcheck Concert Series. Jamaica Tourism will support the August 7 and August 14 outdoor Saturday concerts in Montclair, NJ. Jamaica Tourism will promote its island offerings and events such as the Jamaica Blues & Jazz Festival held in February to all Soundcheck attendees.
On behalf of the Montclair Jazz Festival, PSE renewed terms with BMW to sponsor the 2021 Soudcheck Series, a summer jazz concert series. As part of the partnership, which includes two live concerts in July, BMW will receive a host of marketing benefits and activate on-site with vehicle displays. The concerts are scheduled for July 15 and July 22.
PSE has agreed to sponsorship terms with Bangarang Foods, U.S. Navy, Illinois Air National Guard, Super Coffee, WOD & Done, T-Mobile, Bondi Brand, Yolked and River Bend CBD to support individual Savage Races throughout the remainder of the 2021 race series. Savage Race will stage more races in Chicago, Pennsylvania, Maryland, Dallas, TX, Georgia and Florida to finish out the 2021 race series. In total, Savage Race will stage 13 races this year. Each of the partners receive customized marketing benefits as part of their package.
PSE has been selected by Mercury Event, LLC to handle all aspects of sponsorship sales for the premier race production company in California. As a national leader in developing sponsorship portfolios for events, PSE will begin to build a robust corporate sponsorship portfolio for each of Mercury Event running races, including Run Laughlin Half Marathon (NV) Havasu Half Marathon (AZ) and the BRA Run race series.
Sunsweet Growers, who for the past eight years, has consistently retained PSE each year to handle sponsorship research, negotiation and sampling, and has hired PSE to handle its Sierra Trail Bites' community outreach and sampling in the Los Angeles County, California market. PSE will identify key, targeted events and programs in the community that match Sierra Trail Bites' demographic and psychographic, negotiate terms and then execute on-site sampling, trial and education in a turnkey manner.