The ownership group of the Danbury Ice Arena located in Connecticut and the Danbury Hat Tricks, part of the Federal Hockey League, have retained PSE to handle corporate sponsorship sales. PSE will be tasked with building the corporate sponsorship portfolio for the arena and hockey team. PSE will solicit arena and team level sponsors and will also pursue a naming rights partner for the arena. PSE will assign multiple representatives to the comprehensive sponsorship sales effort.
PSE has been retained by the premier summertime festival in New Jersey, the 37th Annual QuickChek Festival of Ballooning, to handle sponsorship sales at all levels for the event. Taking place July 26-28th in Readington, NJ and attracting 165,000 attendees, the balloon festival was ranked as the #1 Thing To Do in New Jersey by New Jersey Magazine and has been designated as one of the Top 100 Festivals in the country. PSE will assign multiple representatives to the comprehensive sponsorship sales effort.
PSE has renewed sponsorship terms with the Georgia Army National Guard to remain a dominant partner for the upcoming Savage Georgia race held in late October 2019. PSE has also renewed and enhanced a partnership with Sleep Walker, who will now receive presence at Savage Ohio, Savage Pennsylvania, Savage Boston, Savage Chicago, Savage Dallas and Savage Florida. Lastly, Trimino agreed to renewel terms to remain as the official enhanced water of the Savage Race series. Each partner will receive, among other strong marketing benefits, excellent exposure and engagement at the race's Finish Line Festival Area, the race's premier spectator and athlete pre and post-race attraction.
Once again, on behalf of the 2019 Ocean City Air Show, PSE has agreed to sponsorship terms with Sleep Number. Sleep Number will engage with the approximate 500,000 attendees at the June 15-16th show, which is held on the beach in Ocean City, Maryland.
PSE has agreed to terms so far with Hello Fresh, Sports Clips, SleepWalker, U.S. Marine Corps of Florida, Camp Gladiator, State Farm, U.S. Navy of Maryland and System Fitness as on-site sponsors for select Savage Races across the country. Each partner will receive excellent exposure and engagement at the race's Finish Line Festival area, the race's premier spectator and athlete pre and post-race attraction.
Once again, on behalf of MaxPreps.com, PSE will manage the Altice Winning Connections promotion, this time for a winning connection between teammates in the sports of softball or baseball. MaxPreps will identify the winning play in either one of these sports and will honor the winning tandem at their respective high school in May 2019. PSE will support the award presentation with a local public relations campaign as well as handle event logistics and on-site management.
PSE has been assigned by Up4 Probiotics to handle experiential outreach across the country. PSE has identified multiple races across the country that match Up4 Probiotics marketing goals and demographics and will begin to coordinate logistics for each race. PSE will handle all event staffing & education, display set-up & operations, and execution on-site. Execution will include educating consumers about the Up4 Probiotic benefits and disseminate literature and samples. PSE will also service additional sponsorhsip benefits at the races to insure maximum return on investment for Up4 Probiotics
On behalf of Savage Race, a premier OCR series, PSE has secured sponsorship terms with The Vitamin Shoppe® to become the official nutritional retail partner of the 2019 Savage Race Series. The Vitamin Shoppe® will receive comprehensive sponsorship benefits as part of the series-wide sponsorship. The Vitamin Shoppe® will receive category exclusivity in nutritional retail, internet exposure, on-site display with pass through rights, promotional opportunities, database marketing opportunities, strategic branding on-site and in promotional materials, and more. The Vitamin Shoppe® will also activate the partnership by offering a "Wear Your Medal and Receive a Discount" promotion for all Savage Race finishers. Furthermore, The Vitamin Shoppe® will host fun and festive "Kick-off sessions" at select shops before the race in select markets.
PSE has agreed to sponsorship terms with Bob's Red Mill Natural Foods to become the official food bar of the 2019 Savage Race series. Bob's Red Mill will receive comprehensive sponsorship benefits as part of the series-wide sponsorship. Bob's Red Mill will receive category exclusivity, internet exposure, on-site display, promotional opportunities, database marketing opportunities, social media extensions, naming rights to a determined obstacle, strategic branding on-site and in pormotional materials, and much more.