PSE On the Mark

What we've been up to

October, 2014 - PSE chosen as Sponsorship Sales agency

PSE has been chosen by the Annapolis Yacht Club to handle all aspects of sponsorship sales for its premier, ultra upscale  Annapolis to Newport Yacht Race held in June of 2015.  The world-class, open water, lifestyle race is entering its 35th year. The race will begin in Annapolis, MD, the sailing capital of the United States, and finish in beautiful  Newport, RI.  PSE has been tasked with securing title, presenting and official partners.

October, 2014 - Premier endurance race group retains PSE for sponsorship sales

PSE has been selected by Carson Group International to handle all aspects of corporate partnerships for their stable of premier endurance races including title, presenting and official sponsors and exhibitor sales.  PSE’s Property Representation unit will sell sponsorships across multiple race platforms – half marathons, triathlons and 10 miler races – throughout New Jersey and Pennsylvania.

August, 2014 - High School Team of the Week program launches in two states

On behalf of CBS MaxPreps, Inc., PSE has reached terms with the Indiana and Oregon Army National Guard to partner with MaxPreps’ Team of the Week campaign.  As part of the partnership, the Army National Guard in Indiana and Oregon will each receive presenting partner status to the weekly award, which is available to all sports.  Each state’s Team of the Week award will run from early September 2014 through the end of March 2015 for a total of thirty (30) state-specific awards. Each state will receive media banner advertisements geo-targeted to their particular state and will also receive lockdown advertising units and presenting partner status on each of the Team of the Week published articles.  Furthermore, each state Army National Guard recruiting officers will receive the opportunity to present the co-branded award certificates to the recipients at the high school.  In addition to account management, PSE will also support five (5) award presentations in each of the two states with a local public relations campaign.

June, 2014 - PSE secures multiple exhibitors

On behalf of the Super SteelFit Championships and its finals held on the beach at Jenkinson’s Beach at the Jersey Shore, PSE has secured a number of premier exhibitors, in addition to all the official corporate partners, for the one-day beach competition.  Ares Sports Rub, College Hunks Hauling Junk, Muscle Milk, Caveman Cookies and Body Glove Surge Energy will all exhibit at the June 21st finals. 

May, 2014 - PSE representing world class lifestyle event

PSE has been retained by the Annapolis Yacht Club to handle sponsorship sales for its prestigious Annapolis to Newport Race held in June 2015.  The race alternates each year with the Newport to Bermuda Race.  PSE will handle all aspects associated with sponsorship sales including but not limited to developing sales materials, researching & prospecting, conceptualizing sponsorship inventory, and sales solicitation for the world class lifestyle yachting event.

May, 2014 - PSE & JetBlue Airways agree to terms

JetBlue Airways has signed sponsorship terms with the New York City Triathlon held August 1-3rd this year.  JetBlue will be the official category exclusive airline for the triathlon.  Additionally, JetBlue will receive naming rights to the JetBlue Baggage Zone where racers pick-up their belongings at the finish line area after being transported from the transition areas.  JetBlue will receive Internet, branding, promotional opportunities and will activate their display space at the finish line festival by hosting the athlete-favorite JetBlue timing receipt service.  JetBlue logo ID will be displayed on the receipt.  

April, 2014 - PSE inks Scion to partnership

PSE has inked terms with Scion automotive on a sponsorship for the Super SteelFit Championships.  Scion will become the official and exclusive automotive for the fitness series competition. As part of the partnership, Scion will receive the following but not limited to marketing benefits, signage and branding, vehicle displays, promotional opportunities, Internet and social media visibility, and database marketing.

April, 2014 - PSE secures multiple partners

On behalf of the 2014 Super SteelFit Championships, PSE has secured a number of corporate partners for the fitness event series which kicks off April 26th.  PSE has agreed to terms with Legends Body Sports (sports drink), Chef Robert Irvine’s Fit Crunch bars, Schuylkill Valley Sports, Born to WOD and Caveman Cookies. Each partner will receive various marketing benefits including but not limited to product placement, display areas, branding, and Internet and social media.

April, 2014 - Goya Foods Signs on for Field Station: Dinosaurs

PSE has signed sponsorship terms with Goya Foods, based in Secaucus, New Jersey, to become a corporate partner of Field Station: Dinosaurs theme park also based in Secaucus.  Goya Foods will become the presenting sponsor to the Dinosaurs Feast, which is administered twice per day.  Additionally, Goya Foods will receive sampling opportunities, tickets for sales incentive programs, client entertainment and employee family appreciation, Internet exposure and social media engagement and a school-based community outreach initiative that further cements Goya Foods as a community-minded, family-friendly brand.  


100 Kings Road, Suite 100
Madison, NJ 07940