Premier obstacle course race series, Savage Race, has renewed multi-year terms with Precision Sports Entertainment to handle all aspects of sponsorship sales for its upcoming 2018 & 2019 race series. PSE will be tasked with building on the momentum of its 2017 efforts. PSE will be looking to procure title and presenting partner to the race series and official partners in select categories, as well as securing participating sponsors and exhibitors for targeted races. Savage Race has 13 races across the country in key markets such as Dallas, Atlanta, Chicago, Boston, Philadelphia, Baltimore, Tampa, Houston and more.
PSE has been selected by Townsquare Media to now also handle sponsorship and exhibitor sales for its two premier Arizona Bridal Shows held January 6-7th 2018 and June 10th 2018 with both held at the Phoenix Convention Center. PSE will be tasked with securing 400 hundred plus exhibitors as well as building the sponsorship platform for the bi-annual shows. PSE will handle all aspects of the sales effort including renewal partners and new business.
Sunsweet Growers has once called upon PSE's sponsorship activation unit to handle all sampling and on-site display activity for its Metro D.C. Cooking Show held this December 9th and 10th. PSE will handle all collateral and promotional materials, on-site staffing, and on-site management and promotional execution for its long time client, Sunsweet Growers.
PSE has agreed to a multi-year sponsorship program with Provident Bank and its client, Sky Blue FC, the premier women's professional soccer team from New Jersey, for the upcoming 2018 season. Provident Bank will continue as the official retail bank of Sky Blue FC and receive category exclusivity, game display, Internet branding, social media, hospitality, high impact branding and much more. Provident Bank will also become a presenting partner to one soccer clinic which Sky Blue FC will administer and will run an employee appreciation campaign in which Provident Bank account holders will receive discounts on game tickets throughout the season.
PSE has agreed to sponsorship terms with the Florida Army National Guard for Savage Race Florida held November 11th and 12th 2017. The two-day obstacle course race will attract 10,000 participants and close to 10,000 spectators. The Florida race is the last race in the 2017 series. The Florida Army National Guard will receive including but not limited to display space, Internet exposure, and promotional assets as part of the partnership.
PSE has agreed to sponsorship terms with MetroPCS to become the official wireless for the 1st Annual Atlanta Air Show held at the Atlanta Motor Speedway on October 14th and 15th, 2017. For its sponsorship, MetroPCS receives integrated benefits including but not limited to display space, category exclusivity, Internet exposure, signage, print advertising, and hospitality.
PSE has secured 2017-2018 sponsorship terms with Renegade Brands (Sweat X) on behalf of the East Coast Hockey League (ECHL), a professional hockey league based in Princeton, NJ. Sweat X will become the official detergent and odor eliminator of the league and they will receive a host of marketing benefits including but not limited to placement on partner's network broadcast, social media promotion as the title partner to the "Sweat X Filthy Plays of the Week," and access to the equipment managers for all 27+ teams.
PSE has agreed to terms with two partners for the New York Armory located in Washington Heights, NY. PSE has agreed to terms with Whole Foods Market on an annual comprehensive venue partnership. Whole Foods Market will receive advertising, Internet exposure, database marketing opportunities, promotional outreach to the Armory's attendees, and integration into the Armory's community youth-based initiative, the College Prep program. Whole Foods Market will become the official Nutrition partner of the College Prep program which helps advance continuing education and academics for the under-served youth. PSE has also secured Bark Thins as a partner of the Armory's "Namaste on the Track" event. The yoga event is scheduled for November 11th 2017.
PSE has secured two sponsors, Air Wisconsin Corp. and Sleep Number, for the 1st Annual Atlanta Air Show. The world-class show will be held at the Atlanta Motor Speedway on October 14-15th, 2017 attracting thousands of spectators. Air Wisconsin and Sleep Number will receive a number of marketing benefits including but not limited to display space and print advertising.