PSE will continue to manage and execute the Altice Winning Connection promotion on behalf of MaxPreps.com, the source for high school sports. PSE will handle the 3-event activation program with the first on-site event promotion taking place in the Midwest in October 2019. PSE will once again execute all on-site award presentation coordination and management and support the event with a local public relations effort. MaxPreps will identify the winning play in three sports - football, basketball and baseball/softball and will honor the winning tandem at their high school campus.
AT&T, Mitchell Oil and Holiday Inn Express have all made sponsorship commitments to the Danbury Arena and the Danbury Hat Tricks, a professional hockey team. Each new sponsor will receive different elements as part of their customized program including, but not limited to, on-site exposure, branding and promotional elements. Each partner will leverage the excitement in the surrounding Danbury area for professional hockey and family-friendly year-round entertainment at the arena.
On behalf of the world-class Progressive Insurance Tampa Boat Show, PSE has renewed terms with BMW to become the official luxury vehicle of the boat show which is held in September 2019. BMW will receive premier marketing benefits, including but not limited to, dominant and multiple vehicle displays, staging for test drive execution, hospitality and promotional benefits, Internet and print visibility, database marketing opportunities, and social messaging. BMW will also be a sponsor of the elegant VIP Preview Party.
PSE has secured sponsorship programs with Chill Now Towel, Yamaha Golf-Car Company, and East Coast I.V. for Savage Race. Each brand will receive on-site presence at contracted races and a host of promotional, social and branding opportunities that drive athlete engagement and awareness. Furthermore, each partner will be providing relevant participant and staff items and services on site to help their brands resonate with Savage participants and spectators. Savage Race is a premier obstacle course race series with 14 races across the country. Savage Race now has four (4) remaining races in their 2019 season.
The ownership group of the Danbury Ice Arena located in Connecticut and the Danbury Hat Tricks, part of the Federal Hockey League, have retained PSE to handle corporate sponsorship sales. PSE will be tasked with building the corporate sponsorship portfolio for the arena and hockey team. PSE will solicit arena and team level sponsors and will also pursue a naming rights partner for the arena. PSE will assign multiple representatives to the comprehensive sponsorship sales effort.
PSE has been retained by the premier summertime festival in New Jersey, the 37th Annual QuickChek Festival of Ballooning, to handle sponsorship sales at all levels for the event. Taking place July 26-28th in Readington, NJ and attracting 165,000 attendees, the balloon festival was ranked as the #1 Thing To Do in New Jersey by New Jersey Magazine and has been designated as one of the Top 100 Festivals in the country. PSE will assign multiple representatives to the comprehensive sponsorship sales effort.
PSE has renewed sponsorship terms with the Georgia Army National Guard to remain a dominant partner for the upcoming Savage Georgia race held in late October 2019. PSE has also renewed and enhanced a partnership with Sleep Walker, who will now receive presence at Savage Ohio, Savage Pennsylvania, Savage Boston, Savage Chicago, Savage Dallas and Savage Florida. Lastly, Trimino agreed to renewel terms to remain as the official enhanced water of the Savage Race series. Each partner will receive, among other strong marketing benefits, excellent exposure and engagement at the race's Finish Line Festival Area, the race's premier spectator and athlete pre and post-race attraction.
Once again, on behalf of the 2019 Ocean City Air Show, PSE has agreed to sponsorship terms with Sleep Number. Sleep Number will engage with the approximate 500,000 attendees at the June 15-16th show, which is held on the beach in Ocean City, Maryland.
PSE has agreed to terms so far with Hello Fresh, Sports Clips, SleepWalker, U.S. Marine Corps of Florida, Camp Gladiator, State Farm, U.S. Navy of Maryland and System Fitness as on-site sponsors for select Savage Races across the country. Each partner will receive excellent exposure and engagement at the race's Finish Line Festival area, the race's premier spectator and athlete pre and post-race attraction.