On behalf of its client, Savage Race, a 13-race obstacle course series, PSE has secured Zevia as the official energy drink, tea and carbonated beverage of the series. Zevia will receive comprehensive marketing benefits as part of the series-wide sponsorship. Zevia will receive category exclusivity, internet exposure, on-site display, promotional opportunities, database marketing opportunities, social media and much more. Zevia will be promoted as the official zero calorie beverage of the race series.
PSE has agreed to sponsorship terms with Salming on behalf of its client, Savage Race. Salming, a leader in OCR footwear, will become the official footwear of the 2019 Savage Race series. Salming will receive the following but not limited to benefits, extensive branding on site and online, database marketing assets, promotional opportunities, on-site presence and footwear sales. Salming will also receive category exclusivity in the footwear category.
PSE has agreed to sponsorship terms with MetroPCS to become a sponsor of the second annual Atlanta Air Show held October 13-14th, 2018 at the Atlanta Motor Speedway. MetroPCS will receive on-site presence, advertising opportunities and web site exposure for the premier Atlanta Air Show.
PSE has agreed to terms with iHealth, Pure Athlete Pro and U.S. Air Force for its client, Savage Race, one of the premier obstacle course race series' in the country. All of the sponsorship programs are integrated and include races in Maryland, Georgia, Dallas and Florida.
PSE has been assigned to activate the "MaxPreps Heart of the Game presented by Whataburger" campaign. The activation executed by PSE will spotlight three outstanding high school coaches who have inspired student-athletes to learn the virtues of teamwork, competitiveness, practice, and hard work by awarding them in their local community. PSE will handle all aspects associated with the mini-tour including event staffing, logistics and operations, scheduling & pre-event coordination, and on-site management. PSE will also execute a local public relations campaign at all three stops. The tour will take place in the southwest at the close of the year.
Townsquare Media, operators of the premier Arizona Bridal Shows, have renewed with Precision Sports Entertainment's Property Representation division on a multi-year agreement. With two premier shows in January and June 2019, PSE will be tasked with selling exhibitors and corporate sponsorships for the Arizona Bridal Shows.
PSE has agreed to terms with New York Lottery to sponsor the 2018 New York Air Show, held September 15-16th at Stewart International Airport in Newburgh, NY. The premier air show will attract approximately 50,000 spectators over the two days and New York Lottery will receive on site displays, media and branding as part of the program.
PSE has agreed to sponsorship terms with Muscle Tech for its client, Savage Race, one of the elite obstacle course race series in the nation. Muscle Tech brand "Shatter" will be promoted at Savage Dallas on September 22nd and 23rd and at Savage Florida on November 10th and 11th. Shatter, a new pre-workout nutritional supplement, will receive a host of marketing benefits including but not limited to social media, on-site displays, branding and database marketing at both races this Fall.
On behalf of the National Marine Manufacturers Association, producers of some of the country's premier boat shows, PSE has signed on BMW Automotive to become the official luxury vehicle of the Tampa Boat Show held in mid-September, 2018. BMW will receive category exclusivity, hospitality, promotional assets, extensive vehicle displays with test drive capabilities and many more assets to drive dealer traffic and prospect leads for the local BMW dealer group.